Document Type : Research Paper

Authors

1 Master of Entrepreneurship, University of Tehran

2 PhD in Entrepreneurship, University of Tehran

3 Associate Professor, Faculty of Entrepreneurship, University of Tehran

4 Faculty member and associate professor of Entrepreneurship Department, Faculty of Entrepreneurship, University of Tehran, Tehran Province, Iran

Abstract

Project management approaches have moved towards greater flexibility and adaptability in order to face the challenges of the complex and dynamic environment that is one of the characteristics of decision making in the present era. Therefore, attention to potential changes in the underlying logic of project decision-making is inevitable as a vital component effective project management approaches. In this research, the effect of project uncertainty and innovativeness on the efficiency of industrial projects is investigated by considering the mediating role of causation and effectuation. It is considered to be the traditional underpinning of project management processes. The research sample includes 153 people active in the decision-making of automotive industry projects, including car manufacturing companies and parts manufacturers. The results of structural equation modeling show that uncertainty and innovativeness have a positive effect on the tendency towards an effective decision-making approach in the project team. Also, while the effect of the causal decision-making approach on project efficiency was confirmed, the effect of effectual decision-making approach on the efficiency of automobile industry projects was not confirmed in this study. At the end, suggestions for improving the performance of industrial projects are presented with an emphasis on the decision-making styles of causation and effectuation.

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