تاثیر عدم‌قطعیت و نوآوری پذیری پروژه بر عملکرد پروژه‌های صنعتی با میانجی‌گری دو رویکرد تصمیم گیری اثرسازی و علیت

نوع مقاله : مقاله علمی-پژوهشی

نویسندگان

1 کارشناسی ارشد کارافرینی دانشگاه تهران

2 عضو هیئت علمی دانشکده علوم خانواده دانشگاه تهران

3 عضو هیات علمی دانشکده کارآفرینی دانشگاه تهران

4 عضو هیئت علمی و دانشیارگروه کسب و کار، دانشکده کارآفرینی، دانشگاه تهران، استان تهران، ایران

چکیده
رویکردهای مدیریت پروژه به‌منظور مواجهه با چالش‌های محیط پیچیده و پویا که از ویژگی های تصمیم گیری در عصر حاضر می باشد به سمت انعطاف‌پذیری و سازگاری بیشتر حرکت کرده اند. بنابراین، توجه به تغییرات بالقوه در منطق زیربنایی تصمیم‌گیری پروژه، به عنوان یک جزء حیاتی از رویکردهای مدیریت پروژه به‌روز و موثر، اجتناب‌ناپذیر است. در این پژوهش به بررسی تاثیر عدم‌قطعیت و نوآوربودن پروژه در کارایی پروژه‌های صنعتی با در نظرگرفتن نقش میانجی اثرسازی و علیت پرداخته می شود، منطق اثرسازی که معمولاً با کارآفرینی و عدم قطعیت مرتبط است، به‌عنوان یک رویکرد تصمیم‌گیری جایگزین برای منطق عقلایی علیت که به طور سنتی زیربنای فرآیندهای مدیریت پروژه است، در نظر گرفته می شود. ‍‍‍‍‍‍نمونه تحقیق شامل 153 فرد فعال در تصمیم‌گیری‌های پروژه‌های صنعت خودرو شامل شرکت های تولید کننده خودرو و قطعه سازان می باشد. نتایج حاصل از مدل سازی معادلات ساختاری نشان می دهد عدم‌قطعیت و نوآوری پذیری در گرایش به رویکرد تصمیم‌گیری اثرسازانه در تیم پروژه تاثیر مثبت دارد. همچنین در حالی که تاثیر رویکرد تصمیم‌گیری علّی بر کارایی پروژه تایید شد، تاثیر رویکرد تصمیم‌گیری اثرسازانه بر کارایی پروژه‌های صنعت خودرو در این پژوهش مورد تایید قرار نگرفت. در پایان پیشنهاداتی برای ارتقا عملکرد پروژه‌های صنعتی با تاکید بر سبک های تصمیم گیری اثرسازی و علیت ارائه شده است.

کلیدواژه‌ها

موضوعات

عنوان مقاله English

The impact of project uncertainty and innovativeness on the performance of industry projects with the mediation of decision making causation and effectuation

نویسندگان English

Amir Elmi 1
Taraneh Farrokhmanesh 2
Narges Imanipour 3
Ali Davari 4
1 Master of Entrepreneurship, University of Tehran
2 Assistant professor, Faculty of Family Science, University of Tehran, Tehran, Iran
3 Associate Professor, Faculty of Entrepreneurship, University of Tehran
4 Faculty member and associate professor of Entrepreneurship Department, Faculty of Entrepreneurship, University of Tehran, Tehran Province, Iran
چکیده English

Project management approaches have moved towards greater flexibility and adaptability in order to face the challenges of the complex and dynamic environment that is one of the characteristics of decision making in the present era. Therefore, attention to potential changes in the underlying logic of project decision-making is inevitable as a vital component effective project management approaches. In this research, the effect of project uncertainty and innovativeness on the efficiency of industrial projects is investigated by considering the mediating role of causation and effectuation. It is considered to be the traditional underpinning of project management processes. The research sample includes 153 people active in the decision-making of automotive industry projects, including car manufacturing companies and parts manufacturers. The results of structural equation modeling show that uncertainty and innovativeness have a positive effect on the tendency towards an effective decision-making approach in the project team. Also, while the effect of the causal decision-making approach on project efficiency was confirmed, the effect of effectual decision-making approach on the efficiency of automobile industry projects was not confirmed in this study. At the end, suggestions for improving the performance of industrial projects are presented with an emphasis on the decision-making styles of causation and effectuation.

کلیدواژه‌ها English

Causation
Effectuation
Project management
Uncertainty
Project innovation
Project efficiency
حسین پور، مهدی، جمشیدی، محمدجواد، محمدی فر، یوسف، بهور، شهین. (2021). "بررسی تأثیر نوآوری استراتژیک بر عملکرد نوآورانه با نقش تعدیل‌گر محیط تجاری (موردمطالعه: شرکت‌های کوچک و متوسط کرمانشاه)". فصلنامه علمی کارافرین، 17(ویژه نامه)، صص 189–208.
مرکز پژوهش‌های مجلس. (1402). آسیب شناسی وضعیت مالی شرکت های ایران خودرو و سایپا و ارائه پیشنهادهای اصلاحی، دفتر مطالعات اقتصادی.
Afshar Jahanshahi, A., Brem, A. (2020). "Entrepreneurs in post-sanctions Iran: Innovation or imitation under conditions of perceived environmental uncertainty?", Asia Pacific Journal of Management, 37(2), pp. 531–551. https://doi.org/10.1007/s10490-018-9618-4
Alzamora-Ruiz, J., del Mar Fuentes-Fuentes, M., Martinez-Fiestas, M. (2021). "Together or separately? Direct and synergistic effects of Effectuation and Causation on innovation in technology-based SMEs", International Entrepreneurship and Management Journal, 17(4), pp. 1917–1943. https://doi.org/10.1007/s11365-021-00743-9
Arend, R. J., Sarooghi, H., & Burkemper, A. (2015). "Effectuation as ineffectual? Applying the 3E theory-assessment framework to a proposed new theory of entrepreneurship", Academy of Management Review, 40(4), pp. 630–651. https://doi.org/10.5465/amr.2014.0455
Atuahene-Gima, K., Li, H. (2004). "Strategic Decision Comprehensiveness and New Product Development Outcomes in New Technology Ventures", The Academy of Management Journal, 47(4), pp. 583–597. https://doi.org/10.2307/20159603
Berends, H., Jelinek, M., Reymen, I., Stultiëns, R. (2014). "Product innovation processes in small firms: Combining entrepreneurial effectuation and managerial causation". Journal of Product Innovation Management, 31(3), pp. 616–635. https://doi.org/10.1111/jpim.12117
Besner, C., Hobbs, B. (2013). "Contextualized Project Management Practice: A Cluster Analysis of Practices and Best Practices", Project Management Journal, 44(1), pp. 17–34. https://doi.org/10.1002/pmj.21291
Blauth, M., Mauer, R., Brettel, M. (2014). "Fostering creativity in new product development through entrepreneurial decision making", Creativity and Innovation Management, 23(4), pp. 495–509. https://doi.org/10.1111/caim.12094
Brettel, M., Mauer, R., Engelen, A., Küpper, D. (2012). "Corporate effectuation: Entrepreneurial action and its impact on R&D project performance", Journal of Business Venturing, 27(2), pp. 167–184. https://doi.org/10.1016/j.jbusvent.2011.01.001
Brinckmann, J., Grichnik, D., Kapsa, D. (2010). "Should entrepreneurs plan or just storm the castle? A meta-analysis on contextual factors impacting the business planning--performance relationship in small firms", Journal of Business Venturing, 25(1), pp. 24–40.
Cai, L., Guo, R., Fei, Y., Liu, Z. (2017). "Effectuation, Exploratory Learning and New Venture Performance: Evidence from China", Journal of Small Business Management, 55(3), pp. 388–403. https://doi.org/10.1111/jsbm.12247
Campbell, C. A. (1992). "A Decision Theory Model for Entrepreneurial Acts", Entrepreneurship Theory and Practice, 17(1), pp. 21–27. https://doi.org/10.1177/104225879201700103
Chandler, G. N., DeTienne, D. R., Mckelvie, A., Mumford, T. V., Markowska, M., Grichnik, D., Brinckmann, J., Kapsa, D. (2011). "Causation and effectuation processes: A validation study", Journal of Business Venturing, 26(3), pp. 375–390. https://doi.org/10.1016/j.jbusvent.2009.10.006
Cohen, L., Wirtz, P. (2022). "Decision-making style in entrepreneurial finance and growth", Small Business Economics, 59(1), pp. 183–210. https://doi.org/10.1007/s11187-021-00528-y
Cooke-Davies, T., Cicmil, S., Crawford, L., Richardson, K. (2007). "We’re not in Kansas Anymore, Toto: Mapping the Strange Landscape of Complexity Theory, and Its Relationship to Project Management", Project Management Journal, 38(2), pp. 50–61. https://doi.org/10.1177/875697280703800206
Cooper, R. G., Kleinschmidt, E. J. (1995). "Performance typologies of new product projects", Industrial Marketing Management, 24(5), pp. 439–456. https://doi.org/https://doi.org/10.1016/0019-8501(95)00034-8
Coudounaris, D. N., Arvidsson, H. G. S. (2021). "How effectuation, causation and bricolage influence the international performance of firms via internationalisation strategy: a literature review", Review of International Business and Strategy. https://doi.org/10.1108/RIBS-08-2020-0092
Cowden, B., Karami, M., Tang, J., Ye, W. (2022). "The spectrum of perceived uncertainty and entrepreneurial orientation : Impacts on effectuation The spectrum of perceived uncertainty and entrepreneurial orientation : Impacts on effectuation", Journal of Small Business Management, 00(00), pp. 1–34. https://doi.org/10.1080/00472778.2022.2051179
Cowden, B., Karami, M., Tang, J., Ye, W., Adomako, S. (2022). "The spectrum of perceived uncertainty and entrepreneurial orientation: Impacts on effectuation", Journal of Small Business Management, 00(00), pp. 1–34. https://doi.org/10.1080/00472778.2022.2051179
Deligianni, I., Sapouna, P., Voudouris, I., Lioukas, S. (2022). "An effectual approach to innovation for new ventures: The role of entrepreneur’s prior start-up experience", Journal of Small Business Management, 60(1), pp. 146–177. https://doi.org/10.1080/00472778.2019.1698432
Dew, N., Read, S., Sarasvathy, S. D., Wiltbank, R. (2008). "Outlines of a behavioral theory of the entrepreneurial firm", Journal of Economic Behavior and Organization, 66(1), pp. 37–59. https://doi.org/10.1016/j.jebo.2006.10.008
Dew, N., Read, S., Sarasvathy, S. D., Wiltbank, R. (2015). "Entrepreneurial expertise and the use of control", Journal of Business Venturing Insights, 4, pp. 30–37. https://doi.org/https://doi.org/10.1016/j.jbvi.2015.09.001
EVALD, M. R., SENDEROVITZ, M. (2013). "EXPLORING INTERNAL CORPORATE VENTURING IN SMEs: EFFECTUATION AT WORK IN A NEW CONTEXT", Journal of Enterprising Culture, 21(03), pp. 275–299. https://doi.org/10.1142/s021849581350012x
Fisher, G. (2012). "Effectuation, causation, and bricolage: A behavioral comparison of emerging theories in entrepreneurship research", Entrepreneurship: Theory and Practice, 36(5), pp. 1019–1051. https://doi.org/10.1111/j.1540-6520.2012.00537.x
Grégoire, D. A., Cherchem, N. (2020). "A structured literature review and suggestions for future effectuation research", Small Business Economics, 54(3), pp. 621–639. https://doi.org/10.1007/s11187-019-00158-5
Guo, R. (2019). "Effectuation, opportunity shaping and innovation strategy in high-tech new ventures", Management Decision, 57(1), pp. 115–130. https://doi.org/10.1108/MD-08-2017-0799
Hmieleski, K. M., Carr, J. C., Baron, R. A. (2015). "Integrating Discovery and Creation Perspectives of Entrepreneurial Action: The Relative Roles of Founding CEO Human Capital, Social Capital, and Psychological Capital in Contexts of Risk Versus Uncertainty", Strategic Entrepreneurship Journal, 9(4), pp. 289–312. https://doi.org/https://doi.org/10.1002/sej.1208
Huff, A. S. (2016). "Project Innovation: Evidence-Informed, Open, Effectual, and Subjective", Project Management Journal, 47(2), pp. 8–25. https://doi.org/10.1002/pmj.21576
Jensen, A., Thuesen, C., Geraldi, J. (2016). "The Projectification of Everything: Projects as a Human Condition", Project Management Journal, 47(3), pp. 21–34. https://doi.org/10.1177/875697281604700303
Jiang, Y., Tornikoski, E. T. (2019). "Perceived uncertainty and behavioral logic: Temporality and unanticipated consequences in the new venture creation process", Journal of Business Venturing, 34(1), pp. 23–40. https://doi.org/10.1016/j.jbusvent.2018.06.002
Karami, M., Tang, J. (2022). "Decision-makers’ logic of control and SME international performance", Journal of Business & Industrial Marketing, 37(5), 1138–1149. https://doi.org/10.1108/JBIM-11-2020-0516
Lecoeuvre, L. (2017). "The performance of projects and Project Management. Sustainable Delivery in Project Intensive Companies", PROJECT MANAGER (IL), 2017/31.
Lingelbach, D., Sriram, V., Mersha, T., Saffu, K. (2015). "The Innovation Process in Emerging Economies: An Effectuation Perspective", The International Journal of Entrepreneurship and Innovation, 16(1), pp. 5–17. https://doi.org/10.5367/ijei.2015.0172
Macpherson, A., Jones, O. (2010). "Editorial: Strategies for the Development of International Journal of Management Reviews", International Journal of Management Reviews, 12(2), pp. 107–113. https://doi.org/https://doi.org/10.1111/j.1468-2370.2010.00282.x
Magnani, G., Zucchella, A. (2018). "Uncertainty in Entrepreneurship and Management Studies: A Systematic Literature Review", International Journal of Business and Management, 13(3), 98. https://doi.org/10.5539/ijbm.v13n3p98
Martinsuo, M. (2013). "Project portfolio management in practice and in context", International Journal of Project Management, 31(6), pp. 794–803. https://doi.org/https://doi.org/10.1016/j.ijproman.2012.10.013
Matalamäki, M. J. (2017). "Effectuation, an emerging theory of entrepreneurship – towards a mature stage of the development", Journal of Small Business and Enterprise Development, 24(4), pp. 928–949. https://doi.org/10.1108/JSBED-02-2017-0030
McDermott, C. M., O’Connor, G. C. (2002). "Managing radical innovation: an overview of emergent strategy issues", Journal of Product Innovation Management, 19(6), pp. 424–438. https://doi.org/https://doi.org/10.1111/1540-5885.1960424
McKelvie, A., Haynie, J. M., Gustavsson, V. (2011). "Unpacking the uncertainty construct: Implications for entrepreneurial action", Journal of Business Venturing, 26(3), pp. 273–292. https://doi.org/10.1016/j.jbusvent.2009.10.004
Nguyen, N. M., Killen, C. P., Kock, A., Gemünden, H. G. (2018). "The use of effectuation in projects: The influence of business case control, portfolio monitoring intensity and project innovativeness", International Journal of Project Management, 36(8), pp. 1054–1067. https://doi.org/https://doi.org/10.1016/j.ijproman.2018.08.005
Padalkar, M., Gopinath, S. (2016). "Are complexity and uncertainty distinct concepts in project management? A taxonomical examination from literature", International Journal of Project Management, 34(4), pp. 688–700. https://doi.org/https://doi.org/10.1016/j.ijproman.2016.02.009
Park, H. D., Tzabbar, D. (2016). "Venture capital, CEOs’ sources of power, and innovation novelty at different life stages of a new venture", Organization Science, 27(2), pp. 336–353. https://doi.org/10.1287/orsc.2016.1054
Perminova, O., Gustafsson, M., Wikström, K. (2008). "Defining uncertainty in projects – a new perspective", International Journal of Project Management, 26(1), pp. 73–79. https://doi.org/10.1016/j.ijproman.2007.08.005
Read, S., Song, M., Smit, W. (2009). "A meta-analytic review of effectuation and venture performance", Journal of Business Venturing, 24(6), pp. 573–587. https://doi.org/10.1016/j.jbusvent.2008.02.005
Reymen, I., Andries, P., Berends, H., Mauer, R., Stephan, U. T. E., van Burg, E., Burg, E. V. A. N. (2015). "Understanding Dynamics of Strategic Decision Making in Venture Creation: A Process Study of Effectuation and Causation", Strategic Entrepreneurship Journal, 9(4), pp. 351–379. https://doi.org/10.1002/sej
Reymen, I., Berends, H., Oudehand, R., Stultiëns, R. (2017). "Decision making for business model development: a process study of effectuation and causation in new technology-based ventures", R and D Management, 47(4), pp. 595–606. https://doi.org/10.1111/radm.12249
Sarasvathy, S. (2008). "Effectuation: elements ofentrepreneurial expertise", In Edward Elgar publishing. https://doi.org/10.4337/9781848440197
Sarasvathy, S. D. (2001). "Causation and Effectuation: Toward a Theoretical Shift from Economic Inevitability to Entrepreneurial Contingency", The Academy of Management Review, 26(2), pp. 243–263.
Sarasvathy, S. D., Dew, N. (2005). "New market creation through transformation", Journal of Evolutionary Economics, 15(5), pp. 533–565. https://doi.org/10.1007/s00191-005-0264-x
Servantie, V., Hlady-Rispal, M. (2021). "Born globals’ decision-making logics during their entrepreneurial process", Journal of International Entrepreneurship, 20(2), pp. 255–281. https://doi.org/10.1007/s10843-021-00301-y
Servantie, V., Hlady Rispal, M. (2018). "Bricolage, effectuation, and causation shifts over time in the context of social entrepreneurship", Entrepreneurship and Regional Development, 30(3–4), pp. 310–335. https://doi.org/10.1080/08985626.2017.1413774
Shepherd, D. A., McMullen, J. S., Jennings, P. D. (2007). "The formation of opportunity beliefs: overcoming ignorance and reducing doubt", Strategic Entrepreneurship Journal, 1(1–2), pp. 75–95. https://doi.org/https://doi.org/10.1002/sej.3
Shirokova, G., Morris, M. H., Laskovaia, A., Micelotta, E. (2021). "Effectuation and causation, firm performance, and the impact of institutions: A multi-country moderation analysis", Journal of Business Research, 129(February), pp. 169–182. https://doi.org/10.1016/j.jbusres.2021.02.045
Shirokova, G., Osiyevskyy, O., Laskovaia, A., MahdaviMazdeh, H. (2020). "Navigating the emerging market context: Performance implications of effectuation and causation for small and medium enterprises during adverse economic conditions in Russia", Strategic Entrepreneurship Journal, 14(3), pp. 470–500. https://doi.org/10.1002/sej.1353
Sitoh, M. K., Pan, S. L., Yu, C. Y.-Y. (2014). "Business models and tactics in new product creation: The interplay of effectuation and causation processes", IEEE Transactions on Engineering Management, 61(2), pp. 213–224. https://doi.org/10.1109/TEM.2013.2293731
Smolka, K. M., Verheul, I., Burmeister–Lamp, K., Heugens, P. P. M. A. R. P. P. M. A. R., Burmeister-Lamp, K., Heugens, P. P. M. A. R. P. P. M. A. R. (2018). "Get it Together! Synergistic Effects of Causal and Effectual Decision–Making Logics on Venture Performance", Entrepreneurship Theory and Practice, 42(4), pp. 571–604. https://doi.org/10.1177/1042258718783429
Stingl, V., Geraldi, J. (2017). "Errors, lies and misunderstandings: Systematic review on behavioural decision making in projects", International Journal of Project Management, 35(2), pp. 121–135. https://doi.org/https://doi.org/10.1016/j.ijproman.2016.10.009
Szambelan, S. M., Jiang, Y. D. (2020). "Effectual control orientation and innovation performance: clarifying implications in the corporate context", Small Business Economics, 54(3), pp. 865–882. https://doi.org/10.1007/s11187-019-00156-7
Turner, J. R., Anbari, F., Bredillet, C. (2013). "Perspectives on research in project management: the nine schools". Global Business Perspectives, 1(1), pp. 3–28. https://doi.org/10.1007/s40196-012-0001-4
Um, K.-H., Kim, S.-M. (2018). "Collaboration and opportunism as mediators of the relationship between NPD project uncertainty and NPD project performance", International Journal of Project Management, 36(4), pp. 659–672. https://doi.org/10.1016/j.ijproman.2018.01.006
Vahlne, J.-E. E., Johanson, J. (2017). "From internationalization to evolution: The Uppsala model at 40 years", Journal of International Business Studies, 48(9), pp. 1087–1102. https://doi.org/10.1057/s41267-017-0107-7
Wiltbank, R., Read, S., Dew, N., Sarasvathy, S. (2009). "Prediction and control under uncertainty: Outcomes in angel investing", Journal of Business Venturing, 24, pp. 116–133. https://doi.org/10.1016/j.jbusvent.2007.11.004
Wu, L., Liu, H., Zhang, J. (2022). "How does bricolage release the tensions in organisational ambidexterity for resource-constrained SMEs? A moderated mediation framework", Technology Analysis & Strategic Management, pp. 1–14. https://doi.org/10.1080/09537325.2022.2054317
Yan, T., Dooley, K. J. (2013). "Communication intensity, goal congruence, and uncertainty in buyer–supplier new product development", Journal of Operations Management, 31(7), pp. 523–542. https://doi.org/https://doi.org/10.1016/j.jom.2013.10.001
Yan, T., Wagner, S. M. (2017). "Do what and with whom? Value creation and appropriation in inter-organizational new product development projects", International Journal of Production Economics, 191, pp. 1–14. https://doi.org/https://doi.org/10.1016/j.ijpe.2017.05.010
Yang, M., Gabrielsson, P. (2017). "Entrepreneurial marketing of international high-tech business-to-business new ventures: A decision-making process perspective", Industrial Marketing Management, 64, pp. 147–160. https://doi.org/10.1016/j.indmarman.2017.01.007
Yu, X., Tao, Y., Tao, X., Xia, F., Li, Y., Jun, M., Ariyesti, F. R., Ali, S., Xiaobao, P. (2018). "Managing uncertainty in emerging economies: The interaction effects between causation and effectuation on firm performance", Technological Forecasting and Social Change, 135(February 2017), pp. 121–131. https://doi.org/10.1016/j.techfore.2017.11.017
Zhang, Y., Li, Z., Sha, Y., Yang, K. (2022). "The impact of decision-making styles (effectuation logic and causation logic) on firm performance: a meta-analysis", Journal of Business and Industrial Marketing, August 2021. https://doi.org/10.1108/JBIM-08-2021-0378
Zott, C., Huy, Q. N. (2007). "How Entrepreneurs Use Symbolic Management to Acquire Resources", Administrative Science Quarterly, 52(1), pp. 70–105. https://doi.org/10.2189/asqu.52.1.70
 
Reference (In Persian)
Hosseinpour, M., Jamshidi, M., Mohammadi-Far, Y., Behvar, Sh. (2021). "Examining the impact of strategic innovation on innovative performance with the moderating role of the business environment (Case study: SMEs in Kermanshah)", Journal of Entrepreneurship, 17(Special Issue), pp. 189–208. https://doi.org/10.48301/kssa.2021.128450