راهبرد نوآوری و عملکرد بانک‌ها: نقش تعدیلگری قابلیت‌های پویای مدیریت دانش

نوع مقاله : مقاله علمی-پژوهشی

نویسندگان

1 گروه مدیریت صنعتی، واحد کرج، دانشگاه آزاد اسلامی، کرج، ایران

2 گروه مدیریت کسب و کار، واحد کرج، دانشگاه آزاد اسلامی، کرج، ایران

3 گروه مهندسی صنایع، واحد کرج، دانشگاه آزاد اسلامی، کرج، ایران

10.22034/jtd.2024.1999469.1846
چکیده
با توجه به اهمیت نوآوری و اتخاذ راهبرد‌های مناسب آن در مزیت رقابتی بانک‌ها، مقاله حاضر سعی دارد تاثیر تعدیل‌گری قابلیت‌های پویای مدیریت دانش بر رابطه بین راهبرد نوآوری و عملکرد بانک گردشگری را بررسی نماید. جامعه آماری این پژوهش شعب و ستاد بانک گردشگری در شهر تهران است. حجم نمونه آماری با جدول مورگان برابر 247 شد که با توجه به احتمال ریزش پرسشنامه‌ها، 15% به حجم نمونه اضافه و تعداد حجم نمونه برابر 284 گردید. برای سنجش روایی پرسشنامه‌ها از قضاوت خبرگان و برای پایایی از آلفای کرونباخ استفاده شده است. برای تجزیه و تحلیل داده‌ها از معادلات ساختاری و نرم‌افزار AMOS استفاده گردیده است. این پژوهش از نوع کاربردی و توصیفی-پیمایشی است. نتایج پژوهش نشان می‌دهد که قابلیت‌های پویای مدیریت دانش تاثیر معناداری بر رابطه راهبرد نوآوری و عملکرد در بانک گردشگری دارد. همچنین سایر نتایج حاکی از آن است که نوآوری خدمات، نوآوری فرآیند و نوآوری سازمانی، با لحاظ نمودن نقش تعدیل‌گری قابلیت‌های پویای مدیریت دانش، تاثیر معناداری بر عملکرد بانک گردشگری دارد.

کلیدواژه‌ها

موضوعات

عنوان مقاله English

Banking innovation strategy and performance: the moderating role of dynamic knowledge management capabilities

نویسندگان English

Abbas khamseh 1
Mahtab Ozlati 2
Ali Khamseh 3
1 Department of Industrial Management, Karaj Branch, Islamic Azad University, Karaj, Iran
2 Department of Business Management, Karaj Branch, Islamic Azad University, Karaj, Iran
3 Industrial Engineering, Karaj Branch, Islamic Azad University, Karaj, Iran
چکیده English

Banking innovation strategy and performance: the moderating role of dynamic knowledge management capabilities




Abstract:
Regarding the importance of innovation and adopting appropriate strategies in the competitive advantage of banks, this paper tries to investigate the moderating effect of dynamic knowledge management capabilities on the relationship between innovation strategy and tourism bank performance.The statistical population of this research is the branches and headquarters of Tourism Bank in Tehran. The statistical sample was determined by Morgan's table of 247, and due to the probability of questionnaires falling, 15% was added to the sample size, which was 284. To assess the validity of the questionnaires, expert judgment was used and for reliability, Cronbach's alpha and SPSS software were used.Structural equations and AMOS software were used for data analysis.This research is an applied and descriptive-survey type.The results show that the dynamic knowledge management capabilities have a significant impact on the relationship between innovation strategy and performance in tourism bank.Other results also indicate that service innovation, process innovation, and organizational innovation have a significant impact on the performance of tourism banks by considering the moderating role of dynamic knowledge management capabilities.

Keywords:
innovation strategy, service innovation, process innovation, organizational innovation, organizational performance, dynamic knowledge management capabilities

کلیدواژه‌ها English

innovation strategy
service innovation
process innovation
organizational innovation
organizational performance
dynamic knowledge management capabilities
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  • تاریخ دریافت 15 فروردین 1402
  • تاریخ پذیرش 09 اردیبهشت 1402